The label says it all

The label on a bottle of wine helps create an image around the wine and is designed by a winery to entice the consumer to chose their wine. A wine label is also meant to give information to the consumer. Contrary to some wine labels, which are so complicated that they raise more questions than they answer, California wine labels are clear and easy to understand. Here is what you should know.

  Name
This can be the winery or the brand name

  Wine varietal
The names of one or more grape varietals may be used only if the wine is also labeled with an appellation of origin. Only if at least 75% of the grapes used for that wine is from one specific varietal, Zinfandel for instance, can the wine label mention "Zinfandel". The name of two or more varietals may be used if the percentage of the wine derived from each varietal is shown on the label.

  Appellation of origin
This is the region where the wine came from.

  Specific Vineyard
If the name of an individual vineyard is shown, 95 percent of the grapes in this wine must come from that vineyard. The names of specific vineyards may only be used on a label in conjunction with an officially recognized Appellation of Origin, such as a county or a viticultural area.

  Vintage year
This is the year in which the grapes were harvested. At least 95% of this wine must have been derived from grapes harvested in that year and the wine must be labeled with an appellation of origin.

  Alcohol
The alcohol percentage of most California wines is usually between 12% and 14%.

  Name and address of producer
"Bottled by" followed by the name and address of the bottler is mandatory on a wine label. The following words may also be stated in addition to the words "bottled by":

  • "Produced by" or "Made by" means that the named winery fermented at least 75% of the wine at the stated address
  • "Blended by" means that the named winery mixed the wine with other wines at the stated address
  • "Cellared by", "Vinted by", or "Prepared by" means that the named winery subjected the wine to cellar treatment at the stated address

The term "Estate bottled" is allowed if the bottling winery and the vineyards where all of the grapes for that wine are grown are located in the same viticultural area; the winery owns or controls these vineyards; and the wine must be produced in a continuous process, the wine at no time having left the premises.

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